Joan Laporta inaugurates The Exhibition on his Israel trip
The president cut the ribbon on the exhibit which will move countries
The president of Barça, Joan Laporta, inaugurated 'Barça The Exhibition' on Sunday in Israel and took the opportunity to thank all the supporters around the world. He stressed that the club and sport are a great tool to build bridges between people.
Ahead of the Barça Legends match in Israel next Tuesday, Laporta surrounded himself with several footballers who will play in the game, including Javier Saviola, Jon Andoni Goikoetxea, Guillermo Amor, Gaizka Mendieta and Jesús Mariano Angoy, along with vice president Juli Guiu and Jordi Cruyff.
At the ribbon-cutting ceremony, Laporta addressed the audience, delighted that Barça is the European club with the most fans in Israel: "Barça is a club open to the world. It is a global club that belongs to the world.”
Israel has become the first stop on a tour that will take the exhibition through different countries in the Middle East and Asia.
The exhibition uses the most advanced technology to bring Barça closer to all its supporters and football fans in general. To get to know the club better, through an audio-guided visit, which reproduces a conversation between a grandfather and his grandson, the visitor will be able to learn the team's sporting feats and get to know their style of play first-hand.
In another space created together with the collaboration of the Barça Museum, you can admire trophies and Ballon d’Ors, as well as items used and signed by different Barça legends. It will also have several interactive games in the 'Play Barça' area.
One of the most interesting activities is the one that offers the interactive experience of experiencing a match at the Camp Nou. Barça’s Innovation Hub (BIHUB), the sports research and innovation knowledge platform aimed at improving the performance of athletes and creating products and services that benefit the club and the sport, will also have a space.
Of course, there’s an official Barça store, with a wide range of club merchandise and retail items, as well as exclusive collections.
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